I was recently asked to undertake a review of the effectiveness of communications within a small successful privately owned business.
The organisation has that positive energy you sense when all is going according to plan, but the enlightened owners wanted to be sure that one of the key aspects of driving a business, namely effective communications, was in place and working well.
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| What's the inside of your organisation look like |
So here’s something you can try today if you have a business, of say up to 8 staff.
- Organise a 2 hour get together
- Put the phones on answermachine
- Settle everyone down in a private off site location
- Give everyone a large yellow post it note pad and a pen
- Ask these questions, and ask that the delegates write the answer on the post it notes - one question only per post it note
- I collect the questions as we go, makes it impossible for people to change their minds
- What are the key objectives for this business over the next 12 months?
- What are we selling?
- Who are our prospective clients?
- Why do clients use us?
- How financially secure is the business?
You then start with the 1st question and put them on the wall, then the 2nd etc with the Directors answers at the top
This organisation was pretty good, in all cases the employees’ answers were pretty similar to the owners. I’ve facilitated many of these and those organisations that fail always have employees with no idea of what they are part of.
So how well do you think your business would do?
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